The Best Looksmaxxing Guide for Men

Looksmaxxing has taken the world by storm, and to really do it properly, you have to use two x’s instead of one, that’s how you know this is a legitimate looksmaxxing guide.

No but all jokes aside, looksmaxxing has become such an important topic for men because for the first time ever, men are finding out how important it is to look good. Women have known this forever (pretty privilege) but men are just now figuring out that being a good looking guy opens an infinite amount of doors romantically, socially and even professionally.

So you’re a dude, and you’ve decided – yeah I want to look better, but where do I even start?

Well, look no further – I’m serious when I say you’re not going to find a better, more honest looksmaxxing guide than ours. So sit back, take notes, bookmark this page and let’s get started.

1) It starts with your physique.

As a man, the most important part of your looksmaxxing journey is going to be getting your physique in order. This means getting down to a healthy body fat level and gaining some muscle.

This is FOUNDATIONAL to a good glow up because a good physique contributes both directly and indirectly to pretty much every other facet of our looksmaxxing journey.

  • Being lean and in shape is going to make your face look so much better and reveal that diamond cutting jawline.
  • It’s going to make even the most basic outfits look fashionable. A simple black tee can look vogue if it’s paired with a lean and muscular physique.

You get the point, physique is important – but how do you get to your dream physique?

Fitness is a huge arena, people have entire books on this stuff, but I know you don’t have time to waste and you want the real meat and potatoes, so here’s a simple guide to getting an aesthetic physique.

  • If you’re overweight, eat at a caloric deficit, do cardio and lift weights.
  • If you’re underweight, eat at a caloric surplus, do cardio and lift weights.
  • If you’re skinny fat / dad bod, eat at maintenance, do cardio and lift weights.
  • Eat clean, healthy foods, and make sure you’re getting a ton of protein with every meal. (1 gram per pound of body weight is recommended)

The Aesthetic Routine.

If you’re a little lost on what kind of lifting routine to start with to build a chiseled aesthetic physique, we’ve even got that covered for you. Here’s our program – follow this for at least 6 months and you’ll see some amazing results.

2) The right hairstyle changes everything.

The second most important aspect of any man’s looksmaxxing journey, is finding the perfect hairstyle that suits them.

This is an art in and of itself, and most guys kind of suck at finding a hairstyle that works for them, which is why the best option is to go to a well trained hair stylist, and have them give you an honest and candid opinion on what works and what doesn’t.

We have an amazing video on this exact topic called “watch this before your next haircut“.

Sometimes you have a decent idea of what works for you, and just want some ideas on a new hairstyle – we’ve got you covered in that aspect too.

Some of the most popular hairstyles right now are what we call “effortless”.

A few years ago the most prevalent and popular type of hairstyles were those super crispy, clean cut styles (think fades and side parts), but now, what’s really trending are slightly longer, slightly less rigid hairstyles that still look great, but don’t need a haircut every week and a ton of product to maintain.

Here’s a bunch of examples for inspiration:

3) Skincare for men.

Most guys have never touched a tube of moisturizer, let alone had a solid skincare routine.

With skincare, you want to keep it simple. Adding too many products, too quickly can actually be detrimental and make your skin look even worst.

What you want to do is figure out your skin type first, is your skin:

  • Oily?
  • Dry?
  • A Combination?
  • Normal?

Then based on your skin type, you can find product that can make your skin look amazing. I recommend every guy start with our super simple skincare routine at first:


– Start with a Lukewarm water rinse.

I always recommend people to not wash their face in the morning with a cleanser unless you have bad acne.

Instead, just rinse your face with luke warm water in the morning. You don’t have to use a cleanser, and you can do this while showering too.

– Next, Use a Basic moisturizer like Cetaphil cream.

– and finally, Use SPF.


– Cleanse with a basic foaming cleanser like Cetaphil daily facial cleanser.

– Moisturize with the same moisturizer as your AM routine.

Congratulations, with this simple routine, you’re already doing more than 99% of people out there.

4) Change your style.

It’s time to throw out those raggedy basketball shorts and get some clothes that actually fit and look good.

Now, I’m not telling you to go out there and become a fashionista, although if you actually have a passion for fashion, it can be a major improvement to your looks.

But if you’re just a guy, who has a pretty regular style, but wants it to look even fresher and sharper, I highly recommend going for a simple old money aesthetic.

This style works for pretty much every guy out there. It’s fresh, it’s simple, it’s clean and people find it highly attractive, so why not?

Here are some of the brands I highly recommend:

5) Fix your lifestyle.

There’s a ton of little lifestyle habits you have that are taking away from your looks. You might not notice them at first, but overtime they compound, add up, and make you looks bad. Fix these habits and you’ll for sure see a major glow up.

Healthy Habits:

  • Drink 2L of water a day
  • Sleep 8 hours a night
  • 1 cup of green tea a day
  • Walk at least 15 minutes everyday
  • Eat more fruits & vegetables
  • Vitamin D supplement
  • Probiotics
  • Limit fast food

Oral Hygiene:

  • Floss
  • Scrape your tongue
  • Find the right toothbrush & toothpaste
  • Get regular dental cleanings
  • Use crest white strips
  • Get Invisalign (if crooked teeth)

Smell Amazing:

  • Shower at least once a day
  • Use deodorant & antiperspirant
  • Find your signature scent
  • Always wear clean clothes
  • Keep your environment clean

Maintain Yourself:

  • Everything shower (once a week)
  • Trim fingernails and toenails
  • Schedule regular haircuts
  • Keep eyebrows clean

And with this guide on looksmaxxing, you will look your absolute best, and become that attractive guy that I know you are.

Thanks for reading!